Annotated Bibliography On Database Algorithms - 2083 Words

Replication: An approach to enhance consistency in large Database clusters. Ayyapa Reddy Pasam, ayyappayouth@gmail.com Abstract Database systems implemented in parallel computers is called Database clustering. Clustering Databases provides us with an advantage of Cost effectiveness. â€Å"A grouping of related items stored together for efficiency of access and resource utilization.† In Relational Database the notion of clustering is straight forward. The physical clustering of data in this environment is extremely important to database performance since the architecture of RDBMS systems is heavily server-centric. In this we describe the Advantages done for clustering through replication. The ways in which Replication†¦show more content†¦The process of creating and managing duplicate versions of a database. Replication not only copies a database but also synchronizes a set of replicas that changes made to one replica are reflected in all the others. One good feature of the replication is User can access the Local copy of old version of database even if it is updated. Replication is often good method of data access in database. By the concept of replication in clusters, even if single cluster is destroyed it does not affect all the clusters. Each cluster is independent of other clusters. They function using their own hardware interfaces. A replication service is required to Maintain data consistency across these diverse environments. Distribution reduces the network costs for query access, and it improves application availability and consistency. In this we first discuss about cluster architecture, replication, types in the next section, Implementation of replication, Tools available in next section, problems with replication, how to overcome those problems and ensure consistency. 2. Multi master cluster architecture Coming to this architecture, it consists of group of N nodes which indeed are clusters each having connection to a fast network. Let us know about node interior. Request router takes care of user requests. User authentication is done at the request router. It takes care of routing the user requests to specific application

The True Nobleman in Julius Caesars Rome Brutus - 839 Words

â€Å"A noble man compares and estimates himself by an idea which is higher than himself; and a mean man, by one lower than himself. The one produces aspiration; the other ambition, which is the way in which a vulgar man aspires† -Marcus Aurelius. In the novel Julius Caesar there are many people who claimed nobility. However there is only one noble man. There are many test that will show who is truly noble because, anyone in Rome could claim to be noble. Brutus was the only noble roman in Julius Caesar. Brutus was one of many Romans with noble bloodlines. Although Brutus was noble, he never used it to get ahead. There are many times when Brutus could have used the fact that he is truly noble but he didn’t. Many people argue that a noble†¦show more content†¦That was his motivation behind killing Caesar. As he stated early in the play â€Å"Did I the tired Caesar. And this man/Is now become a god, and Cassius is/ a wretched creature and must bend his body/If Caesar carelessly but nod on him† (I.ii.115-118). Cassius obviously hated what Caesar had become, and how was so powerful. Cassius obviously hated what Caesar had become, and how he was so powerful. He knew the truth about Caesar, and that is why he killed him. He even said to Brutus, â€Å"Upon what meat doth this our Caesar feed/That he is grown so great†? (I.ii.149-150). Cassius saved Caesar’s life, and now Caesar doesn’t even like or trust him. After the games, Caesar mentioned t o Mark Antony â€Å"Yond Cassius has a lean and hungry look/He thinks too much. Such men are dangerous (I.ii.194-195)†. Cassius knew Caesar felt this way. That was his motivation, and that is why he isn’t noble. Hate is not a valid reason to kill someone. The rest of the conspirators aren’t noble either. They never stated a clear reason to kill Caesar. All of them only went along with it because Cassius convinced them. Caesar, Mark Antony, and Octavius are not noble. Caesar was never noble. He claimed he was noble. However people believed he was noble, because he was a very good speaker. Almost everything he said was a lie, but everyone believes him. That is how he got ahead so quickly. Noble men do not lie. Antony and Octavius are worseShow MoreRelatedExamples Of Tragic Hero In Julius Caesar905 Words   |  4 Pageshigh position such as a nobleman, who has hamartia, a tragic flaw that leads to his downfall, and even his demise. This is strongly illustrated in Julius Caesar by William Shakespeare, where Marcus Brutus’ desire to remain noble and honourable leads him to naivety and self destruction. The plot of the play revolves around removing power from Caesar, causing the inability of Marcus Brutus to reconcile his guilt over his involvement in the assassination. Although Marcus Brutus was developed as the mainRead MoreWilliam Shakespeare s Julius Caesar1082 Words   |  5 Pagesall-mighty Julius Caesar, for the sharp butcher of Brutus pierced his heart and condemned his life to cessation. This dramatic, mood changing affair serves as the pivotal platform in William Shakespeare’s, Julius Caesar. It is a compelling novel that recounts the unjust murder of Julius Caesar, an ancient Roman general. Oblivious to this conspicuous foreshadowing, Caesar fails to distinguish his true fellow men from plotting slaughtermen. Amongst his most intimate acquaintances, Brutus reveals hisRead MoreHonor : A Tragic Hero1399 Words   |  6 Pagesassuming that honorable ends justify dishonorable means†. In The Tragedy of Julius Caesar, Brutus takes the role of the tragic hero. Brutus’s honor, nobility, and self-righteousness makes him â€Å"a tragic figure, if not the hero† (Catherine C. Dominic). As the play opens, Brutus is known as a Roman nobleman and a member of one of the most illustrious families in Rome. He is first seen in Act I, scene ii, as one of Caesar’s â€Å"close friends† who is part of his entourage. But while alone with Cassius he

MARKETING STRATEGY REPORT A CASE OF FACEBOOK INC

Question: What Marketing strategy or strategies has Facebook adopted since it was created? What marketing options can you describe for Facebook if it wishes to remain a successful organization throughout the next decade? Answer: Introduction In order to make successful business model and generate large amount of revenues all kinds of companies frame different marketing strategies like media marketing, mobile marketing, consumer based marketing and also product based marketing. Face book is a platform used by majority of the companies to initiate social media marketing (Stone, 2012). The report here deals with the analysis of the past marketing strategy of Face Book so as to provide recommendations for adoption of some different marketing strategies in future. Background of the company In February 2004 Mark Zuckerberg, a student of the Harvard University introduced the concept of Face book which is currently reported to have one billion members all across the globe. The major mission of this social networking site is to give the people the power to share and make the world more open and connected. As per the reports of Forbes January 2014 the following graph shows the number of Face book users in the different countries (facebook.com, 2015). Figure 1: Number of Face book users in different countries (Source: facebook.com , 2015) With the highest market share of 44%, Face book has no fixed business model for attracting the social media users. The main users of Face book consists generally of the teenagers and the target population between 22 to 45 years. Apart from that the company has also helped various universities, colleges and also SMEs to promote their products and services through online advertising. Figure 2: Market Share of Face book (Source: Ivcevic and Ambady, 2013, pp-215) The major resource of Face book is its 1 billion users and around 1,000,000 business pages. The company in the year 2013 also introduces the concept of Face book Home for the mobile devices to connect with friends (facebook.com, 2015). The introduction of the Face book messenger helped the users to use the easier version of the messaging app without formally logging into Face book. In the late of 2013 Face book also acquired Instagram for $ 1 billion to increase the app use of the users and also to introduce Face.com which is a Face recognition Platform for enabling auto tagging feature on shared pictures. According to (_) Face books strives to make growths with the help of Talent acquisitions of the different innovative applications and companies. Some of the major acquisitions are as follows: Year of Acquisition Name of the company Purpose of acquisition 2008 ConnectU Social networking 2009 FriendFeed Social networking aggregator 2010 Divvyshot Photo management 2012 Instagram Photo sharing 2012 Spool Mobile marketing 2014 WhatsApp Mobile instant messaging Table 1: Important Acquisitions by Face Book (Source: Hipperson, 2010, pp-96) Marketing analysis Analysis of the past and current marketing strategies of Face book Despite of the growing rate of user traffic and high rates of share price in NASDAQ, managers at Face book are concerned about the expansion plans of the company (Hipperson, 2010). The company in its initial stages had adopted the General marketing strategies which included keeping focus on the market expansion, market share growth, and niche market targeting and market exit strategies. Scaling strategy: Face book from its inception did not try to inculcate all the advanced features to attract huge customer base. At the initial stage the company positioned this platform as a normal communication channel for the college networks. The transformation from the college networks to the global scenario occurred in the year 2007. Face book with its basic features introduced the system of signing in and creation of account of any individual at any part of the world. The final transformation of the Platform occurred in the year 2011 when Face book introduced the Timeline concept where the user has the opportunity to organize the memorable content according to his wish. (Refer to appendix 1) Market expansion: The Company from its very beginning had targeted the users of countries like USA, Brazil, India, Japan, Russia, Germany and South Korea. The expansion strategy related to focus on mass population of all these countries without any discrimination or selection of specific target markets. This allowed Face book to create around 900 million monthly active users and a global market share of 44%. (Refer to appendix 2) Product focus strategy: Before the convention of Face book there was no relevant social media website (Ivcevic and Ambady, 2013). Hence the major focus of Face book was to make an innovative product strategy. Although Face book is basically a service company however the company focuses on creation of products for different segments of customers Types of customer segments Products offered by Face book Users Free Face book messenger on mobile web and android platforms It launched the innovative concept of Timeline view in 2012 which allows organizing and displaying the major events of the users life. Face book News Feed for the users homepage to get regular updates Introduction of Instagram for easy and quick photo uploading system Business Developers The use of the APIs and HTMLs helps the business developers to build social apps like games, desktop applications, and mobile applications. The company made partnership with online payment companies like PayPal to enable the collection of money for the use of the paid apps. Advertisers and marketers Face book acts as a social platform for the promotions of the products and services of different companies, online stores, colleges and also entertainment sectors. The advertisements helps Face book to generate revenue and also helps the advertisers and the marketers to generate income from the promotional strategies. The advertisers pay for their ads based on either cost per thousand impressions or cost per click method. Segmentation Targeting and Positioning (STP) process: Face book adopted the general STP process for approaching the target market. The company segmented the overall population of the basis of internet ad computer users. Based on this Face book gradually focused on its target market and planned its services accordingly. The original positioning strategy adopted by Face book was to show Face book as a social space online for communication of college students (Flores, 2013). Factors Target customers Geographic factors Targeted countries like Turkey, Mexico, Indonesia, Italy, Colombia, Venezuela, Ecuador etc. (Refer to appendix 3) Age The largest groups of Target customers for Face book are within the age range of 45 to 54. The report of Forbes shows that around 65% of the users are above 35 years. Although Face book is a platform for the young generation but still only 14% of the total population using Face book are below 24 years. (Refer to appendix 4) Gender and education 60% of the Face book users are female and rest male among them 92% are seen to be highly educated and college graduates since the use of Face book applications require basic and advanced computer knowledge. Brand development strategy: Face book adopted two different types of Branding strategies namely the direct customer branding and the indirect customer branding. According to Parkin (2009), through direct customer branding Face book was able to create huge user traffic and also build a strong database from the personal information of 900 billion users. (Refer to appendix 5) Moreover the company with the help of the indirect customer branding was able to gain revenue from the networking activities and also from the online visits and likes of the users. Face book presented itself in the mind of the users as a trend setter as well as a social advertising platform. (Refer to Appendix 6) IMC strategy: Face book uses both online and offline IMC strategies to increase the market share and the revenue. The online IMC strategies include website, blogging, paid search, social networking sites, search engines and the offline marketing channels include Traditional print media like magazines, newspapers both international as well as local, TV commercials, Billboard, Signage, Poster and items like T-shirt ads, Souvenirs etc (Parkin, 2009). Recommendations of future strategies for Face book Expansion in China: The Company can further adopt the expansion strategy by targeting the population of the highest populated country that is China. China being the largest internet market of the World will enable Face book to generate high revenue and increase the estimated user traffic by 1.51%. The presence of censored firewalls in China regulates the internet content of various sites and also prevents the users from using Face book, you tube and Twitter. Hence it is recommendable to the managers at Face book to adopt the product penetration strategy and customize the content of Face book in accordance to the internet rules of China. This will help the company to capture a large market share. Product customization and expansion: With the acquiring of Whatsapp, Face book targeted an expansion plan in the product innovation strategy. However the company should focus on the reduction of the large number of political protests that are being showcased in its site. The censorship of the content is necessary for Face book to flourish in countries like China. However with majority of the population who identifies themselves with the present services of Face book, any change in the services of the company will not be readily accepted by the users. The surveys conducted by Face book about their services showed that around 62% of the users are if the opinion that the company should consolidate the Face book fan pages and Face book app pages in a more comprehensive manner. User satisfaction strategies: Since Face book is a social platform for communication hence the users are required to put their personal information in the platforms. The surveys of Forbes suggests that around 93% of the users are of the opinion that the platform should develop the privacy settings and should also focus on providing better web search and improve the email and the chat options. Conclusion The report shows the different strategies adopted by Face books showing the revenue growth and the market expansion that the company has been able to sustain due to the use of the marketing strategies. From the analysis of the present and the past strategies it is clear that Face book made a steady and gradual growth in the field of social media with the help of product innovation and successful talent acquisitions. However the stagnancy of Face book in the recent years in the field of innovation maybe a reason behind the decreases in the number of user traffic hence the report also focuses on some of the strategies that Face Book should adopt in order to maintain its place as a trend setter in the minds of the users. Reference list Books Flores, L. (2013). How to measure digital marketing. Basingstoke: Palgrave Macmillan. Parkin, G. (2009). Digital marketing. London: New Holland. Journals Hipperson, T. (2010). The changing face of data insight And its relationship to brand marketing. Journal of Database Marketing Customer Strategy Management, 17(3-4), pp.262-266. Ivcevic, Z. and Ambady, N. (2013). Face to (Face)Book: The Two Faces of Social Behavior?. J Pers, 81(3), pp.290-301. Stone, M. (2012). Reflections on a life in database marketing. Journal of Database Marketing Customer Strategy Management, 19(4), pp.214-218. Websites facebook.com (2015). Facebook for Business. [online] Available at: https://en-gb.facebook.com/business [Accessed 7 Jan. 2015]. Appendices Appendix 1: Scaling strategy of Face book Appendix 2: Face book Search Traffic Appendix 3: Top regions for Face book users Appendix 4: Age group of target customers of Face book Appendix 5: Direct customer branding of Face book Appendix 6: Indirect customer branding of Face book

Leslie Mason free essay sample

The culprit was never found. (In the song N*gas in Paris, in the background you can hear them saying, We killed Tuba) Allah She was offered to be with Jay-Z, but denied. In her last song, Rock the Boat, she featured subliminal messages, which stated lines like, you cant push me or but you wanted Beyond ©. She was ailed in a plane crash, which was initiated by the illuminant. Transition- Lastly, will highlight some famous symbols that are often shown by the society. C. Third Main Point- Symbolism (Visual Aid) 1.All seeing Eye It is also referred to as the god of the Illuminant. Its meaning is giving glory to Satan. A) Flashed by the celebrities that is apart of the society 2. 666 Hand Sign In the book of revelations it states, The name of the antichrists will CEQ al to the number of 666. A) Again, flashed by the celebrities that are apart of the society. We will write a custom essay sample on Leslie Mason or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page 3. Pamphlet It represents duality of male and female. Raising one arm and the downward gesture of the other signifies it. Satanists worship this as being the source and creator of evil. ) Celebrities like Beyond © and Madonna, has flashed this image in performances and even in their off days. Ill. Conclusion A. Thesis/Summary In conclusion, the illuminant is a secret society who crave world domination. They originated from the late sass to modern day. They use celebrities, also known as puppets, to control society through media; especially through music. In music, there are subliminal messages hidden and symbols flashed. B. Memorable Close Hopefully, the world can wake up to discover the New World Order that is trying to overtake us. Leslie Mason free essay sample To inform the audience about the Illuminate Thesis: To understand who the illuminate is and what they do, it is important to learn the history of the society, the celebrities that are Involved In It, and the symbolism surrounding them. Organizational Pattern: Topical order I. Introduction A. Attention Getter: Have you ever wondered who is behind this mysterious world? Who controls the government, the banks, the media, or even the entertainment Industry?No, It is not the president or the top-notch officials, but It Is the Illuminate. Some of you may wonder, who are the illuminate? B. Relevance of topic to audience: The Illuminate is heavily discussed when it comes to the impact of secret societies on the history of humans. As the number of peoples curiosity grown about the society, actual facts about the group has been disconcerted and/or misinterpreted. Because of this, research on the topic has been difficult. We will write a custom essay sample on Leslie Mason or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page I will share factual information on the order of the illuminate by focusing on some key topics on the subject.It is important to understand their impact on us young adults, because it affects us the most. C. Credibility: I am currently reading books that discuss the Illuminate, such as Master Amman: The Illuminate Secrets, Illuminate in the Music Industry: The Illuminate Facts and Fiction, and Proofs of a conspiracy. I have also studied controversial videos with the Illuminants presence from other authors, researchers, and even churches. I am looking at websites of the Illuminate using the Google search engine and Google scholar. D. Thesis/central Idea: E.Preview: Today, I will inform you about the order of the Illuminate: the history, the role of it in the music industry, and the symbolism. Transition- First, I will explain the term Illuminate, which Is mostly characterized by the elite secret society that Is dominating the world. II. Body A. First Main Point- History of the Illuminate 1 . The Illuminate was a pact made originally back in early biblical times, between Satan and Cain. (Salisbury, 2013) On the other hand, society today, agrees that DRP. Healthful founded the Illuminate. ) According to John Robinson, author of proofs of a Conspiracy, published in 1798, states that DRP. Adam Whippet founded the illuminate in 1775. B) It was defected from the Catholic Church and he organized the illuminate, while being financed by the International Bankers. C) Its top goal has been to achieve a ;one world government and to subjugate all religions and governments in the process. 2. There are 13 bloodlines in the Illuminate (Salisbury, 2013) a) The members are 13 wealthy families, who pass down the wealth to generation after generation. B) Example #1- 9th bloodline- Rockefeller. They help determine who gets publicity In the major news magazines, and on television. They also fund a share of money that universities need to operate, 1 OFF bloodline- Rothschild They control all three U. S. Networks, plus aspects of the recording and mass media industry. Transition- Now that you know the origin of the Illuminate and their idea to world domination, I will now explain its role in the music industry. B. Second Main Point- Role in the Music Industry 1 . Masonry has come to gain control over the masses by infiltrating not only the media, but also the music industry.Since music is apart of everyday life, it is easy for them control people with it. Most artists are falsely advertised as child friendly, or later change their image and message to something hardcore after they have achieved mainstream success with a chart-topping album. (For an example, Mile Cyrus and Justine Briber. ) 2. Mainly in Rap and Hip Hop music. They are dedicated to promoting a materialistic, hedonistic, violence. They are mentally enslaving messages using keywords about making money, getting laid, partying, 2417, etc